• email: info@melissazalinski.com

Tips & Tricks

Facing your website fears: it’s not as scary as you think

Facing your website fears: it’s not as scary as you think 1200 600 Melissa Zalinski

If you’re a solopreneur and you don’t yet have a website or aren’t happy with the one you have, you’re probably overwhelmed at the thought of putting one together. I want you to know that it’s not as scary as you think it is.

read more

Editing an image in WordPress

Editing an image in WordPress 1200 600 Melissa Zalinski

Don’t have an image editor and need to crop or rotate your image? No worries! You can do it right in Wordpress.

read more
How to pick stock images

Picking the best stock photos

Picking the best stock photos 712 400 Melissa Zalinski

Picking stock photos for marketing materials or your website can be a daunting task. Take the guess work out of it by following these tips for picking the best images.

read more

How to add an image from a url in wordpress

How to add an image from a url in wordpress 712 400 Melissa Zalinski

Loading images from stock image sites onto your website is a lot easier than you thought.

read more

How to Write a Creative Brief

How to Write a Creative Brief 1200 627 Melissa Zalinski

If you have the budget to hire a quality designer, developer, or creative agency, a creative brief is something they would be putting together for their team. But if you’re in the birthing phase of your business and are hiring out design work to freelance marketplace sites like Fivrr or Upwork, you take on the role of project manager. This means you’ll be the one driving the design progress. If you want your project to go smoothly and stay on time and on budget, putting together a creative brief for your freelancer will be absolutely necessary.

read more

Accepting Payments on Your Website – What You Should Know

Accepting Payments on Your Website – What You Should Know 1600 1200 Melissa Zalinski

Want to take payments on your website but not sure what you need or what to do to get started? No need to go into this blindly! We’ve outlined the basic requirements so you have a checklist and a little direction for moving forward.

read more

Branding Package Bonanza

Branding Package Bonanza 1600 1069 Melissa Zalinski

If your in the birthing stages of your business, or haven’t had the time to create a branding package yet, having one will definitely help keep you moving forward in the right direction as you make creative decisions. Whether it’s something as simple as creating a social media post, or as complex as creating a website, having your “look and feel” figured out will help keep everything tidy along the way. Here’s what you’ll need.

read more

Make it Different But Keep it the Same

Make it Different But Keep it the Same 1524 696 Melissa Zalinski

The design process can be long and tedious, and design-speak can oftentimes be a foreign language. Miscommunications are bound to happen – especially when deadlines approach and stress levels are high. Here are some tips on how to effectively communicate with your designer so you get a final product that you’re happy with.

read more

What You Should Know Before Building a Website

What You Should Know Before Building a Website 1600 1067 Melissa Zalinski

Starting a business is tough enough. Tax forms, business plans, marketing objectives, sales funnels – it’s enough to make anyone want to pop open a bottle of wine and sit in the middle of the floor rocking back and forth. This article will help give you a starting point to get you going.

read more